Chrysler – Fiat. Wait, what?

Fiat just bought itself a 35% stake in Chrysler without spending a penny.

It enables Fiat and Alfa to re-enter the US Market via Chrysler’s dealer network, use some of Chrysler’s excess manufacturing capacity, and lets Chrysler use Fiat’s small-car platforms. This is very strange but very interesting.

Made all the more so if we get the following at Transittowne Dodge sometime soon:

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6 Comments

  1. mike hudson says:

    Fix It Again, Tony….

    have owned two.

  2. Adam K. says:

    Isn’t there already a Fiat/Alfa-Romeo dealership on Main in Williamsville? With like, 12 cars in stock at a time, a la 1951?

  3. hank says:

    Transitown Dodge has only 2 T’s.

    Fiat’s last venture in the US in the late 70’s–before pundit could drive, was a fiasco. Hudson beat me to Fix It Again Tony.

    But Hudson probably never drove a Fiat built for sale in Europe. Military people swear by Fiats. They pass them down used when they transfer, and they use them for work and weekend trips all over Europe. The one that my friend bought new in the USA in 78 couldn’t get 40 miles without the shift cable coming loose, many times lying in the snow re-attaching it proved it to me.

    The cars do look good!

  4. Ward says:

    The Fiat Abarth has not changed much from its 1967 precursor:

    http://www.oldtimer-rehberger.de/en/verkauf/oldtimer/47/fiat_abarth_695_ss_bj_1967/

  5. buffalomom says:

    okay, i have said i hate cars. i’m sorta socialist when it comes to cars. they should all be the same and each family should be given one. but then you said the majic words… alfa romeo (sp?). okay, now you have my attention. wow. i LOVE those cars.

    @ adam – that’s village imports.

  6. Paul says:

    It was only a few years ago that GM spent $2 billion to get out of a deal to buy Fiat.
    Interesting?

 

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